FAQs

Everything you need to know about borrowing against your wine collection.

Jera provides specialist loans secured against fine wine. The sections below explain how it works, who it's for, and what to expect.

Asking questions about wine-backed lending

Jera Loans

The basics of wine-backed lending.

What a wine-backed loan is, how it works, and how it differs from traditional borrowing.

What is a wine-backed loan?
A wine-backed loan allows you to borrow money using your fine wine collection as collateral. Instead of selling your wine to access capital, you retain ownership while using its value to secure a structured loan.
How does borrowing against wine work?
Jera provides loans secured against professionally stored wine collections. Following an initial assessment, we review the composition, quality and liquidity of the collection, structure appropriate loan terms, and release funds once the loan is approved and collateral is secured. Lending decisions are supported by proprietary valuation data, structured credit processes and ongoing collateral management.
How is this different from a traditional loan?
Traditional loans are typically unsecured or based on financial history alone. A wine-backed loan is secured against a physical asset - the value, liquidity and condition of the wine form the basis of the lending decision, alongside standard credit considerations.
Why would someone borrow against wine instead of selling it?
Selling wine can take time and may not align with your long-term strategy. Borrowing allows you to access liquidity while retaining exposure to the asset, avoiding forced sales and preserving the potential future value of your collection.
Is wine really considered a financial asset?
Certain categories of fine wine are actively traded, widely priced, and globally recognised. When properly stored, verified and assessed, these collections can be treated as financial assets suitable for structured lending.
Why has it historically been difficult to borrow against wine?
Wine is not a standardised asset. Its value depends on factors such as provenance, condition, storage and market liquidity. Unlike traditional financial assets, liquidity in wine is not guaranteed by price alone - it requires the ability to verify, store, monitor and ultimately realise value through established market channels. Without the infrastructure to manage these elements consistently, lending against wine is difficult to do reliably.
What makes wine suitable as collateral?
Wine can be suitable collateral when it is investment-grade and actively traded, professionally stored and well documented, and liquid enough to be sold if required. Jera specialises in assessing these factors and combining valuation, custody and market insight to ensure the asset can support a structured lending facility.
Why haven't I heard of wine-backed lending before?
Wine-backed lending is a highly specialised and relatively unknown category. Many wine collections are held as part of broader investment portfolios and remain largely inactive in storage. As a result, most owners are not aware that these assets can be used as collateral to access capital.
Who is Jera, and what do you do?
Jera is a specialist asset-backed lender focused on fine wine. We combine institutional credit processes with proprietary valuation capabilities, professional storage and ongoing collateral management to provide structured loans secured against wine collections. This integrated approach allows wine to function as a reliable lending asset, rather than simply a valuable one.

Who it's for

Jera works with private individuals, businesses, and professional partners.

Whether you hold a personal collection, run a wine business, or advise clients on financial decisions - there is a Jera path for you.

For private individuals & collectors

Is this suitable for private collectors?
Yes. Jera works with individuals who hold fine wine collections as part of their broader asset base. This includes collectors who have built portfolios over time as well as investors who view wine as an alternative asset.
Do I need to be a professional investor?
No. You do not need to be a professional investor. However, your collection should be of sufficient value and quality to meet lending criteria, and typically held with an investment mindset rather than purely for consumption.
Can I borrow without selling my wine?
Yes. The purpose of the loan is to allow you to access liquidity without selling your collection. You retain ownership while the wine is used as collateral for the duration of the loan.
What types of collectors typically use Jera?
Typical clients include: individuals with professionally stored collections, investors holding wine as part of a diversified portfolio, and collectors with significant capital tied up in bonded storage.

For businesses

Can businesses borrow against wine stock?
Yes. Jera works with businesses that hold wine as inventory or working assets - merchants, restaurants and hospitality groups.
Is this suitable for restaurants and hospitality groups?
Yes. Restaurants and hospitality businesses often hold valuable wine stock that can be used to support short-term financing needs.
Can I continue trading wine while borrowing against it?
In certain cases, yes. Loan structures can be designed to accommodate trading activity, depending on the composition and management of the stock.
How does this compare to traditional business financing?
Wine-backed lending can provide an alternative or complementary source of capital, particularly where traditional financing does not account for the value of wine inventory.

For introducers & partners

Do you work with advisers or intermediaries?
Yes. Jera works with a range of professional introducers and partners who support clients with investment, wealth and asset management decisions.
Who typically introduces clients to Jera?
We work with wealth managers, private client advisers, family offices, accountants and tax advisers, investment advisers, wine merchants and brokers, asset brokers, and storage providers and logistics partners.
Why do partners work with Jera?
Jera enables partners to offer clients a practical liquidity solution for an often overlooked asset. Fine wine is typically held as an alternative asset but rarely integrated into broader financial planning. Jera allows partners to unlock that value - helping clients access capital without selling while maintaining their long-term strategy.
What types of clients are suitable to refer?
Clients who hold fine wine collections or inventory, require short-term liquidity, prefer not to sell their assets, are financially sophisticated and asset-aware, and meet minimum loan and quality thresholds.
Can I refer clients to Jera?
Yes. We welcome introductions and work collaboratively with advisers to support their clients through the lending process.

Eligibility

What collections qualify.

Minimum loan size, value thresholds, types of wine, and storage requirements.

What is the minimum loan size?
Jera typically provides loans from £100,000, with facilities ranging into the millions depending on the value and composition of the collection. In certain cases, smaller loans from around £60,000 may be considered.
What value does my wine collection need to be?
As a general guide, collections should be valued at a minimum of approximately £200,000 to support lending at standard loan-to-value levels. The exact requirement depends on the composition and quality of the collection.
What types of wine qualify?
We focus on investment-grade fine wine that is actively traded and has transparent market pricing. This typically includes established producers, recognised regions and vintages with proven demand in the secondary market.
Do you accept mixed collections or only investment-grade wine?
Mixed collections can be considered, but lending decisions are based on the proportion of the collection that meets investment-grade and liquidity criteria. Lower-quality or less liquid wines may be excluded from the lending base.
Does my wine need to be stored in a bonded warehouse?
In most cases, yes. Professionally stored wine in bonded warehouses provides the necessary assurance around provenance, condition and control, which are essential for lending.
Can I borrow if my wine is stored privately?
Privately stored collections may be considered initially, but will typically need to be transferred to approved professional storage as part of the lending process to ensure proper verification and collateral management.
Do you accept wine stored outside the UK?
Yes, in certain cases. The key consideration is whether the wine can be verified, transported and stored within an approved facility to meet lending requirements.
How do I know if my collection qualifies?
The simplest way is to complete a short eligibility assessment or speak with the Jera team. We will review high-level details such as collection value, storage location and composition to determine suitability before moving forward.
What factors determine whether my collection is suitable for lending?
Suitability is based on a combination of factors including market liquidity, producer and vintage quality, storage conditions, provenance, and the ability to realise value through established market channels if required.

Loans & terms

Sizes, rates, terms and structure.

How much you can borrow, what it costs, and how terms are determined.

What size loans does Jera provide?
Jera typically provides loans from around £100,000, with facilities ranging into the millions depending on the value and composition of the collection. In certain cases, smaller loans from approximately £60,000 may be considered.
How much can I borrow against my wine?
Loans are typically structured at 50–60% loan-to-value (LTV). The exact amount depends on the quality, liquidity and composition of the collection, as well as how the underlying assets are assessed.
What determines how much I can borrow?
The amount you can borrow is primarily determined by the liquidity of the collection, not just its headline value. We assess how actively the wines are traded, the depth of demand in the secondary market, and how easily the collection could be realised if required. We also assess factors such as maturity profile, condition, duty status and confidence in provenance when determining appropriate loan-to-value levels.
What loan terms are available?
Jera loans are typically structured over 1 to 3 years, depending on the borrower's requirements and the nature of the collection.
What interest rates do you charge?
We offer competitive market rates, with pricing tailored to each facility. Interest rates are determined by factors including underlying bank base rates, the structure of the loan, the quality and liquidity of the collection, the loan-to-value ratio, and the overall risk profile. Final terms are confirmed as part of our structured lending process.
What fees are involved?
Fees may include an arrangement fee at the outset, as well as ongoing storage and management costs where applicable. All fees are clearly outlined before any agreement is finalised.
Can I repay the loan early?
Yes. Loans can typically be repaid early, subject to the agreed terms. This provides flexibility if your circumstances change or if you choose to realise value from the collection.
When do interest payments start?
Interest typically begins once the loan is drawn down and funds have been released. The structure of payments will be agreed as part of the loan terms.
How are loan terms determined?
Loan size, duration and pricing are determined on a case-by-case basis, reflecting the value and composition of the collection, market liquidity and resale potential, storage conditions and provenance, and the borrower's profile and requirements.
Are loan terms standard or negotiated?
Loan terms are not fixed in advance. Each facility is structured on a case-by-case basis, reflecting the specific characteristics of the collection and the borrower's requirements.
Why are loan-to-value levels conservative?
Wine is a non-standardised asset, and its value depends on factors such as condition, provenance and market demand. Jera applies disciplined loan-to-value levels to ensure loans remain secure under a range of market conditions and can be supported by realisable asset value.
Can I increase my loan over time?
In some cases, yes. Additional borrowing may be possible if the value of the collection increases, additional eligible wine is added, or the overall lending position remains appropriate. Any changes are subject to review and approval.

Security & ownership

Your wine, protected throughout.

Ownership, storage, insurance, inspection and what happens in adverse scenarios.

Do I still own my wine during the loan?
Yes. You retain full ownership of your wine throughout the loan. The collection is used as collateral to secure the facility, but ownership remains with you unless a default scenario occurs.
What happens to my wine while it is used as collateral?
Your wine is held under controlled conditions as collateral for the duration of the loan. This ensures the asset is protected, verified and available to support the lending facility.
Where is my wine stored?
Wine used as collateral is typically stored in recognised bonded warehouses or approved professional storage facilities. These environments provide the necessary control, security and documentation required for asset-backed lending.
Is my wine insured?
Yes. Wine held as collateral is insured while in storage, providing protection against damage, loss or other unforeseen events.
How is my wine protected during the loan?
Wine is stored in professionally managed, climate-controlled bonded facilities, typically maintained at around 12°C with controlled humidity. Storage includes 24-hour security monitoring, full insurance coverage and strict handling procedures. Each collection may also undergo detailed intake inspection, including high-resolution photography.
How is my wine inspected and verified?
As part of the lending process, wine may be physically inspected to confirm condition, authenticity and storage history. This helps ensure the collection meets the required standards for collateral and supports accurate valuation.
How do you ensure provenance and condition?
Provenance is established through storage records, ownership history and inspection where required. Maintaining clear, verifiable provenance is essential to preserving both value and marketability.
What happens if I cannot repay the loan?
If a loan cannot be repaid, the wine may be sold to recover the outstanding balance. This is always treated as a last resort, and Jera works with borrowers to manage situations constructively wherever possible.
What happens if wine prices fall?
Loan structures are designed with conservative assumptions around value and liquidity. This provides a buffer against market fluctuations and helps ensure the loan remains supported even if prices change.
Who controls the wine during the loan period?
While you retain ownership, the wine is held under controlled conditions to ensure it remains suitable collateral. This includes restrictions on movement or sale without agreement during the loan period.
Can I access my wine while it is held as collateral?
Access is restricted while the wine is being used as collateral, as it must remain under controlled conditions to support the loan. Any access requirements would need to be discussed as part of the lending arrangement.
Can I sell wine during the loan?
In certain cases, yes. Structured arrangements may allow for sales from the collection, provided the overall collateral position remains sufficient to support the loan. This is assessed on a case-by-case basis.
How do you ensure the wine can be sold if required?
Lending decisions are based not only on value, but on the ability to realise that value in the market. Jera assesses liquidity, demand and market depth to ensure that, if required, the collection can be sold in an orderly and realistic manner.
What safeguards are in place for both parties?
The lending process combines structured credit assessment, professional storage, independent verification and ongoing monitoring of the asset. Together, these safeguards ensure the loan is supported by a reliable and controlled collateral base.

How it works

The process from enquiry to funding.

What happens after you enquire, how your wine is assessed, and when funds are released.

What happens after I enquire?
Once you make an enquiry or complete the eligibility check, a member of the Jera team will review your details and contact you to discuss your requirements. The initial focus is to understand your objectives, the size of the facility you are seeking, and whether your collection is likely to be suitable for lending. The process is relationship-led, with each loan developed through direct discussion rather than automated approval.
Do I need to provide a wine list upfront?
No. You do not need to provide a full wine list at the outset. The initial stage is designed to be simple and low friction. If the opportunity looks suitable, we will then request further details of the collection as part of the assessment process.
When do I need to share details of my collection?
Detailed information about your collection is typically requested after the initial conversation, once there is a clear indication that the loan is viable. This allows the process to remain efficient while ensuring we only request detailed information when appropriate.
How is my wine assessed?
Your collection is assessed based on its composition, quality and liquidity. This includes evaluating the producers, vintages, volumes and market demand, alongside storage conditions and provenance. The objective is to determine how reliably the collection can support a structured lending facility.
How long does the process take?
The process typically takes around 4 to 6 weeks from initial enquiry to funding, depending on the size and complexity of the collection, its current storage location, and the level of verification required.
What happens after my wine is reviewed?
If the collection is suitable, we will outline a proposed loan structure, including indicative loan size, terms and pricing. This forms the basis for a more detailed discussion to ensure the facility aligns with your objectives.
Will the valuation change after inspection?
In some cases, yes. Initial assessments are based on available information, but final valuation may be refined following detailed review, verification or physical inspection of the collection to confirm condition and provenance.
How is the loan approved?
Each loan is subject to a structured credit process. This includes internal review, assessment of the collection and borrower profile, and formal approval based on defined lending criteria.
When are funds released?
Funds are released once the loan agreement is completed and the collateral arrangements are in place. This includes confirming storage, verification and any required transfer of the wine into approved facilities.
What happens after the loan is in place?
During the loan, the collection continues to be monitored to ensure it remains suitable collateral. At the end of the term, the loan can be repaid, refinanced or, if required, the wine can be sold to settle the facility. Jera can assist in arranging the sale of the collection through established market channels to recover the outstanding balance.

Credibility & expertise

Valuation, risk and why Jera can lend where banks cannot.

The data, the discipline, and the specialist expertise behind every facility.

How do you value my wine collection?
Jera values collections using a combination of proprietary valuation models and live market data, supported by specialist expertise in fine wine markets. Each collection is assessed based on real transaction data, market depth and the characteristics of the individual wines, ensuring valuations reflect achievable market conditions rather than theoretical pricing.
What data do you use to value wine?
Valuations are informed by multiple data sources, including global trading platforms such as Liv-ex and Wine-Searcher, historical pricing data and current market activity. This is combined with internal modelling and expert judgement to produce consistent and reliable assessments.
How accurate are your valuations?
Valuations are designed to reflect realistic, realisable market value rather than peak or optimistic pricing. By combining data with conservative assumptions and ongoing monitoring, Jera ensures that lending decisions are based on values that can be supported under a range of market conditions.
Do you value each bottle individually?
Where appropriate, yes. Collections are assessed at a detailed level, particularly for higher-value wines, to ensure accuracy in valuation and suitability for lending. Broader groupings may be used for lower-value or less material holdings.
What happens if market prices change?
Collections are monitored throughout the loan period. Loan structures are designed with conservative assumptions to account for normal market fluctuations, ensuring the facility remains supported even if prices move.
How do you assess lending risk?
Lending decisions are based on a combination of asset quality, market liquidity, borrower profile and overall structure of the facility. Particular focus is placed on how easily the wine can be realised in the market if required, as well as the concentration and composition of the collection.
Do you have a formal credit approval process?
Yes. All loans go through a structured credit process, including internal review and formal approval. This ensures each facility meets defined lending criteria and is appropriate for both the borrower and the underlying asset.
Why can Jera lend against wine when banks cannot?
Lending against wine requires specialist knowledge, infrastructure and ongoing asset management. Traditional lenders typically do not have the systems or expertise to assess, monitor and realise value from wine collections. Jera is specifically designed to address these challenges through integrated valuation, storage and collateral management capabilities.
What makes wine lending complex?
Wine is not a standardised asset. Its value depends on factors such as provenance, condition, storage and market demand. Liquidity can vary significantly between wines, and realising value requires access to the right market channels.
What conditions are required for wine to be used as collateral?
For wine to support lending, it must have reliable valuation, clear provenance, professional storage and sufficient market liquidity. These elements ensure that the asset can be monitored and, if necessary, realised in a structured and predictable way.
Do I have access to track my collection or loan?
Yes. Clients are provided with access to a secure interface where they can view key information about their collection and loan, ensuring transparency and ongoing visibility throughout the lending period.

Practical & operational

Moving, storing, documenting and ending the loan.

The practical detail - transport, storage costs, documentation, and what happens when the loan finishes.

Do I need to move my wine?
In most cases, yes. Wine used as collateral is typically held in approved professional storage to ensure it meets the requirements for verification, control and ongoing management.
How is wine transported?
Wine is transported using specialist logistics providers experienced in handling fine wine. This ensures that temperature, handling and transit conditions are controlled to preserve the integrity and value of the collection.
What happens when the wine arrives at storage?
Upon arrival, the wine may be inspected and verified to confirm condition, provenance and consistency with the information provided. It is then stored within a controlled environment suitable for long-term preservation.
Are there storage costs during the loan?
Yes. Storage and management costs may apply while the wine is held as collateral. These are clearly outlined as part of the loan structure before any agreement is finalised.
What documentation is required?
Documentation requirements vary depending on the borrower and the collection, but typically include identification, proof of ownership and details of the wine holdings. Additional documentation may be requested as part of the credit and verification process.
Who will I deal with during the process?
You will work directly with the Jera team throughout the process. The approach is relationship-led, with a consistent point of contact supporting you from initial enquiry through to completion and beyond.
What happens at the end of the loan?
At the end of the loan term, the facility can be repaid, refinanced or, if required, the wine can be sold to settle the outstanding balance. The appropriate option will depend on your objectives and the structure of the loan.
Can I extend or refinance the loan?
In many cases, yes. Loans can be extended or refinanced subject to review, provided the collection continues to meet lending criteria and the overall structure remains appropriate.
Can I add more wine to increase my loan?
Yes, in certain cases. Additional eligible wine can be introduced to the collateral pool, which may allow for an increase in the facility, subject to assessment and approval.

See if your collection qualifies.

A short eligibility check - typically 60 seconds - confirms whether your collection is a fit for a Jera facility.

Wine collection